A monthly membership for Wedding Planners looking for a clutter-free, no BS community that will give honest feedback, support and resources for success.
Things we've done this past year:
Private Facebook Group
I'll draft answers to hard-to-answer emails + responses to bad reviews- this is open and in the FB group, not a private offering
Monthly Trainings + Worksheets- brought to you by professional subject matter experts that are PAID to teach, not pitch.
Templates- I either create a new template each month around the topic, or provide one I already have!
Office Hours with me- Weekly options, first come / first served.
The option to purchase extended 1:1 coaching with me- which is no longer available for non-members.
Member Features- members are eligible for being featured on the Refine blog, Instagram and Pinterest accounts.
Monthly Group Coaching Session- based on the monthly topic
Monthly Co-Working Session- to hold each other accountable.
Optional Small Groups- based on topic of interest, time zone, commitment level, etc... creating resources and sharing among members.
But remember.... we're not adding to your plate! You're not supposed to do all the things or need all the things.
Take advantage of 1-3 things, let the rest go and you'll be much happier!
"It feels like a little club! I feel like I know the other members more than in other groups. I feel like we're all cheering each other on and can gain so much from it."
-Anonymous Survey TakerI want to join the club!!
*Unable to guarantee they won't join at some point.
"Right after joining, I was dealing with a client wanting Day-Of for a really low price and Amber was quick to help me with crafting a really well-written response. The monthly training sessions are to the point, no fluffy content, they are filled with real actionable items you can take to move the needle in your wedding biz."
As you can imagine, this isn't for everyone. I'm looking for certain attributes in Collective members because quality is very important to all involved. You can rest assured that when these attributes are not present, this will be addressed, keeping your investment safe and clutter free.
- Vanina Torres
"This is a place you come when you actually want advice, not people to help you justify whatever position you have chosen. The people in this collective are genuine and helpful without the fluffy participation awards. We learn more in one month of drilled down, heads down, education with accountability than I could have imagined. And you see the effects that your time and money spent in the collective have on your business."
The MEMBERS decide what we will be studying each month. MEMBERS pick the topics, MEMBERS nominate speakers... MEMBERS decide what collateral is created and provided. I want this to be what YOU want it to be.
Each month, The Collective will have a PAID speaker, a worksheet and a template - all related to the same core theme. Conversation in the group will focus on the chosen theme for 4-5 weeks at a time.
This is what we studied in our first year, but you'll be joining just in time to help us pick the next round of topics!
SEO, Google Rankings, Analytics, Adwords, Audits, etc
Systems, Process + Workflow (for emergencies too)
Design Process and Techniques
Social Media Management and Algorithms
Money Mindset- finances, accounting, taxes, investments, savings, retirement, etc
Staff- finding the best, managing, understanding personalities, actual process of hiring associate planners and interns
Pricing for profit and honest conversations with bosses making real money from planning weddings.
Working clients through your process
Sales and marketing, overcoming undercutting and general objections
Onboarding + Offboarding
Diversity and Inclusion
*These are listed in no particular order and timing is based on speaker availability.
A speaker that SPECIALIZES in the chosen monthly topic is PAID to teach on the theme, without pitching their products and courses.
The speakers are diverse in a variety of ways. Each with varying backgrounds, life experiences, viewpoints and differing lenses for us to all pull and learn from.
-Anonymous Survey Taker
Here are just a few of the things we have inside:
"The biggest game changer for my business was investing in Refine. It's given me a group of amazing entrepreneurs that I’m in contact with almost daily, sharing the same goals and direction. Before that, I felt like I was over here on my own little island planning away! I invested in multiple areas of the Refine program, and have seen my business skyrocket since implementing the process just over a year ago! It's allowed me to take on more business and spend more time with my family, all while making sense for anyone on my team to jump in at any point in the process."